Month: March 2023

23 March 2023 Testimonials: how to use them to improve copywriting IndexThe importance of testimonials in copywritingTypes of online reviewsCreating a catchy titleHow to increase the effectiveness of your copy with testimonialsCase studiesCasper case studyAmazon c

21 March 2023 5 copywriting techniques to try now Index Captivating headlines Tone and style of writing Using testimonials Winning call-to-action Storytelling and emotional engagement Conclusion   In the world of

21 March 2023 Persuasive writing in marketing: techniques, structure and applications La scrittura persuasiva è l’arte di influenzare il pensiero e il comportamento del lettore o dell’ascoltatore. È uno strumento fondamentale nel marketing e nella pubblicità, ma anche

20 March 2023 Stay Human: create your online magazine with AI Are you looking for a useful and simple tool to bring your personal online magazine to life? No problem, today Artificial Intelligence (AI) can come to your aid! This increasingly sophisticated resour

18 March 2023 Artificial Intelligence in Marketing: Revolutionizing Your Strategy in 2024 In recent years, marketing has evolved exponentially, becoming increasingly complex and multifaceted. Marketing teams are constantly looking for innovative ways to educate audiences, attract custome

9 March 2023 Writing high-converting marketing emails using persuasive copywriting techniques: here’s how to do it Table of Contents What are persuasive writing models? What is AIDA (Attention, Interest, Desire, Action) The PAS (Problem, Agitate, Solve) model. The PASTOR model (Problem, Amplify, Stor

6 March 2023 Contents Ads and Generative AI: the new frontier of Artificial Intelligence applied to the AdTech world The Contents.com business unit verticalised on AdTech and Media makes use of content created by Artificial Intelligence to cluster highly qualitative audiences. Contents Ads, a division of Content