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Month:
June 2021
30 June 2021
Instagram and TikTok: tips and strategies for developing the ideal editorial plan
The starting point of each digital strategy should be the developing of an editorial plan for socials. By it we mean the creation of a calendar with publishing time for each content divided by platfor
29 June 2021
Instagram Analytics: how to monitor and understand your accountsâ metrics
If youâre using Instagram as a professional tool to make your business grow, you must learn how to read and use Instagram Analytics. Instagram is one of the most used social network worldwide. It wo
28 June 2021
Creating a Lead Generation through SEO: winning techniques
Two tools for the creation of a Lead Generation through SEO are Landing Page and Call to Action. No matter whatâs your business – product seller, service offer, informative – the website
18 June 2021
How to greatly improve the user experience of your e-commerce
If you’re launching a new product and you don’t know how to properly engage your customers, here’s how to improve your users’ e-commerce experience. Placing a new product on th
17 June 2021
Social Media Marketing: what it is and how to create a strategic plan for your business
Social media marketing: when social media and marketing meet, a business starts a second life. Your project moves in fact in a dimension, the digital one, where it lives of new languages and contexts.
16 June 2021
E-commerce: how you can increase your digital store conversion
Having an e-commerce is not enough. Inserting your products in a digital store and waiting for customers to arrive is not sufficient: for a digital project to be successful, it is essential that it co
15 June 2021
Content marketing for B2B businesses: 7 useful tips for an effective strategy
When doing B2B business, content marketing is a fundamental strategy for the successfulness of a company. In order to gain the targetsâ public attention is essential to create and promote effective
11 June 2021
SEO copywriting: what it’s and the main writing techniques
SEO copywriting is the set of all those strategies aimed at optimally positioning yourself on search engines. SEO copywriting is a key element within a website placement strategy. SEO copywriting, in
10 June 2021
Most common SEO errors in multilingual e-commerce: how to recognize and avoid them
Recognizing and avoiding SEO errors in a multilingual e-commerce is a successful online selling prerogative. When you decide to expand your target beyond the borders of your country of origin, you can
8 June 2021
Positioning on Amazon: the best SEO strategy to sell products
By now most products and services are sold on the web. This, over the years, has led to a huge increase in the number of ecommerce as well as the exponential growth of Amazon. As it’s the world&
7 June 2021
SEO and Social Media: why use an integrated strategy
SEO and Social Media: these are the tools that anyone who decides to approach the web must keep in mind. On the one hand, Search Engine Optimization, the optimization for search engines, and on the ot
4 June 2021
Machine learning: what it is, how it works and what it is for
Machine learning and neural networks are computer techniques that allow you to teach human behavior to a computer or robot through machine learning programs. Algorithms use methods that allow them to
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